Description:
A flash sale is a special event (usually a significant discount or buy-one-get-one offer) that’s available for a limited time and is offered with little warning. This tactic creates a sense of urgency that encourages customers to act before it’s too late. Don’t give a lot of advance notice for a flash sale, but be sure that you advertise it heavily on all channels. (Tip: Include a countdown timer so that customers feel pressured to make a purchase.)