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Focus On Quality Users


If it seems too good to be true, it probably is. This is especially true for major social platforms where you might gain a lot of followers, but few of which are qualified leads. For example, on Instagram, you might receive a lot of engagement on your posts but experience few conversions. That’s because a lot of Instagram users will only like your posts in hopes of promoting their own page! Spend your energy finding highly qualified leads and engaging with/targeting them.