Back to Playbook

Add Giveaways to Your Content


Many people offer a call-to-action (CTA) at the end of their blogs or other content to encourage people to sign up for a mailing list or download an ebook. But what if your CTA was to enter a giveaway? Your visitors will be delightfully surprised and more inclined to engage with and share the content. You can even make sharing the article the criterion to enter the giveaway!